Of all the strategies for success with WordPress, perhaps the hardest one starts with the sentence “I’m going to create great content.”

But great content is the key to dominating search over a long period of time.

This workshop will delve into all the moving parts of great content including headlines, voice, keywords, pictures, plugins, syndication and SEO.

We’ll also discuss issues like frequency and length as well as thornier topics like dealing with controversy and establishing a comments policy.

Learn about forming a successful content strategy from one of the innovators of the WordPress publishing revolution. You will never look at content the same way again.

Speaker: Hal Goodtree
Track: Power Users